Director of Mobile Games User Acquisition
JobgetherJob Description
📋 Description Lead paid growth initiatives and acquisition investments for mobile gaming products. Own UA strategy and performance marketing roadmap for flagship game and portfolio. Manage UA budget, P&L, scaling with strong ROAS in Tier 1/2 markets. Define and execute channels (Meta Ads, Google UAC, others). Expand plans to identify new growth opportunities and improve market penetration. Mentor and develop UA team; collaborate with creative for assets. 🎯 Requirements 5+ years in mobile UA, 2+ years in leadership/director role. Proven track record scaling mobile games in Tier 1/2 with strong ROAS. Deep expertise in Meta Ads and Google UAC; structures, bidding, testing. Strong understanding of LTV modeling, attribution, data-driven decisions. Experience mentoring UA specialists and providing strategic direction. Hands-on with mobile measurement platforms (Adjust, AppsFlyer, etc.). 🎁 Benefits Fully remote work environment with flexibility to work from anywhere. Opportunity to lead growth strategy for high-impact mobile gaming products. Ownership of significant acquisition budgets and growth initiatives. Opportunity to build and develop a high-performing UA team. Collaborative environment with creative, product, and data experts. Opportunity to influence company-wide acquisition strategies and processes.