Digital Marketing & E-Commerce Growth Manager

📋 Description

• Develop and execute an inbound marketing strategy focused on generating qualified B2B enquiries
• Build targeted campaigns and lead-generation funnels for industries, segments, product categories
• Partner with sales to track leads from enquiry through conversion and improve lead quality with
• Own the organic search strategy across SEO, AEO, and Generative Engine Optimisation with keyword
• Optimise product, category, service, and location pages for rankings and visibility across search
• Develop content around pricing, bulk purchasing, product specs, delivery, and FAQs.

🎯 Requirements

• Minimum 5 years in digital marketing, e-commerce, inbound marketing, or lead generation.
• Proven track record of generating online revenue or qualified B2B leads via digital marketing.
• Strong experience across SEO, AEO, GEO, content strategy, and search-intent optimisation.
• Hands-on with Google Ads, Google Shopping, remarketing, and paid campaigns.
• Experience with email marketing, CRM systems, segmentation, and marketing automation.
• Analytical with Google Analytics 4, Google Search Console, and CRM or sales data experience.

🎁 Benefits

• Fully remote, work-from-home position.
• Full-time opportunity with ownership over digital growth and e-commerce performance.
• Influence qualified lead generation, online revenue, and customer acquisition.
• Broad ownership across SEO, paid media, e-commerce, and analytics.
• Autonomy to identify opportunities and test new approaches.
• Exposure to a broad technology stack across e-commerce, analytics, and marketing automation.