Sr. Manager, Marketing Systems & Automation

📋 Description

• Partner with product marketing, creative, and content to design omnichannel campaigns and measure
• Build and supervise automated marketing workflows and internal tools with human-in-the-loop testing.
• Maintain MarTech stack documentation and best practices; coach on new systems and AI skills for
• Support customer data foundation with Salesforce and Databricks; steward data for segmentation and
• Campaign and channel performance reporting.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or related field
• 7-9 years in marketing operations, automation, lifecycle or database marketing
• Proven track record delivering complex projects to completion
• Hands-on ownership with marketing automation platforms, audience building, journey mapping, QA
• Working understanding of SQL, HTML, and marketing ops code; able to validate and troubleshoot
• Ownership of campaign taxonomy, UTM governance, naming standards; enforce conventions

🎁 Benefits