Remotely
customer advocacymarket intelligencegtmrevenue enablementprproduct launchesmessaging
Job Description
📋 Description
- Define and execute the product marketing strategy across the portfolio and priority industries
- Own messaging architecture, value propositions, industry positioning, buyer narratives, and
- Gather and analyze customer, market, competitive, and win/loss insights, translating findings into
- Lead go-to-market strategy for new products, capabilities, programs, and strategic initiatives from
- Establish repeatable launch processes with audiences, readiness, ownership, timelines, and success
- Equip Sales and Customer Success with personas, messaging, competitive intel, content, and training.
🎯 Requirements
- 10+ years of progressive B2B product marketing, including 4+ years leading teams.
- Proven B2B SaaS, tech, EdTech, workforce development, or related experience.
- Expert in product positioning, messaging, and GTM across multiple products/markets.
- Ability to translate complex tech into buyer value and enable sales.
- Experience leading complex cross-functional launches with measurable outcomes.
- Strong market intelligence, competitive research, and win/loss analysis.
🎁 Benefits
- Competitive compensation: $160,000–$180,000 annually, commensurate with experience.
- Remote-first flexibility: work remotely in the United States with office access.
- Learning and development: annual learning reimbursement.
- Work-life balance: family-friendly policies.
- Generous time off: 3 weeks PTO, winter break, holidays, and sick days.
- Comprehensive benefits: medical, dental, vision, 401(k) matching.
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