Global Brand Media Manager
H&M GroupRemotely
paid socialpublisher partnershipsctvdisplayoohonline video
Job Description
📋 Description
- Support global brand media channel strategies across regions.
- Act as central authority for global execution standards.
- Review regional upper/mid-funnel paid media for alignment.
- Support Global Paid Media Measurement Framework and lift studies.
- Partner with global and regional teams to optimize budgets and ROI.
- Guide regional teams with strategic channel guidance and best practices.
🎯 Requirements
- Extensive paid media experience in premium brand or agency.
- Upper-funnel expertise in Paid Social, Display, OOH, Publisher Partnerships, CTV.
- Proficiency in paid media measurement and brand health metrics.
- Data-driven decision making using brand/media data.
- Budget optimization and ROI-focused planning.
- Cross-functional collaboration and governance experience.
🎁 Benefits
- 25% staff discount
- Pension scheme
- Private health & dental care
- Cycle to work scheme
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