Head of Marketing - Web3

📋 Description

• Execute the marketing strategy for the public launch of the protocol and associated token.
• Develop and implement go-to-market strategies to build awareness, attract users, and accelerate
• Drive qualified traffic to the website and increase engagement and user growth across the protocol
• Create, lead, and optimise campaigns targeting developers, builders, creators, and the Web3
• Own product marketing and communications strategies with clear positioning across channels.

🎯 Requirements

• 3+ years of professional experience in marketing, growth, product marketing, or related field.
• Proven experience in Web3, DeFi, DeSo, creator economy, or adjacent ecosystems.
• Track record launching a token, protocol, or Web3 product to a public audience.
• Strong understanding of Web3 communities, ecosystem dynamics, user acquisition, partnerships, and
• Experience developing and executing go-to-market and product marketing strategies.
• Ability to translate complex Web3 concepts into clear messaging for technical and non-technical

🎁 Benefits

• Opportunity to lead the marketing function for the public launch of an emerging Web3 protocol and
• High level of ownership over marketing strategy, product positioning, GTM, and ecosystem growth.
• Remote working opportunity within Europe and eligible Arab-region locations.
• Exposure to Web3, DeFi, and decentralized technology ecosystems.
• Chance to build relationships with developers, builders, creators, KOLs, and strategic partners.
• Fast-paced environment with significant scope to shape growth initiatives and market presence.