Senior CRM Manager (US/CA)

📋 Description

• Lead CRM strategy for US & Canada markets in a high-growth healthcare tech company.
• Collaborate with Product, Creative, Brand, Clinical and Analytics teams to build multi-channel CRM
• Develop, test and optimise campaigns to maximise customer lifetime value and engagement.
• Own transactional communications and ensure data-driven targeting and segmentation.
• Partner with Analytics and Engineering to access data powering campaigns.

🎯 Requirements

• Mid-to-senior direct-to-consumer CRM experience
• End-to-end delivery of automated CRM lifecycle initiatives
• Experience building campaigns with an ESP
• BI tools proficiency and strong Excel skills
• Data-driven, commercially astute and highly analytical
• Creative problem-solver with proactive, self-starting attitude

🎁 Benefits

• Generous equity allocations with significant upside potential
• 25 Days Holiday (+ public holidays)
• Private healthcare, including dental and vision
• Employee Pension with Smart Pension and enhanced parental leave
• Cycle-to-work and Electric Car schemes
• Free monthly products from Dermatica and MedExpress, plus family discounts