San MateoFull TimeMarketing
Remotely
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Job Description
📋 Description
- Execute nurture campaigns across Freshworks EX products
- Own always-on, trial, re-engagement programs
- Collaborate with Content Strategy, Digital Marketing, Product Marketing
- Monitor deliverability and program health
- Report KPI performance and optimize campaigns
- Partner with sales and SDR on MQL scoring and hand-offs
🎯 Requirements
- 4–6+ years B2B email/lifecycle marketing in SaaS
- Marketo (or similar) experience with nurture logic
- CRM familiarity with Salesforce and lead routing
- HTML/CSS knowledge for email production
- Analytical mindset; interpret campaign data
- Cross-functional collaboration with content and demand gen
🎁 Benefits
- Base salary $123,000 - $152,000/year
- Bonus/equity may be available
- Diversity-friendly, inclusive culture
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