Commercial BA (Web & Mktg)
H&M GroupRemotely
sqlgoogle analyticsweb analyticsdatapower bitableaumultivariate testingadobe analytics
Job Description
📋 Description
- Analyze customer, web, and sales data for insights
- Combine consumer research with web analytics and testing
- Provide insights on campaigns, conversion, and ROI
- Analyze full funnel performance across web & app
- Plan and evaluate A/B and multivariate tests
- Generate regular reports for stakeholders
🎯 Requirements
- Bachelor’s degree in business, Marketing, Data Science, Statistics, Economics, or related field
- Proficiency in Google Analytics, Adobe Analytics, SQL, Tableau, Power BI
- Strong knowledge of A/B testing and web tracking
- Strong analytical, reporting, and presentation skills
- 2+ years’ web analytics experience, preferably in eCommerce or fashion retail
🎁 Benefits
- Staff discount card
- Meal voucher
- Transportation allowance
- Life insurance
- Dental insurance
- Health insurance
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