Content Lead

📋 Description Lead the storytelling direction for the M-KOPA brand in Nigeria. Drive brand positioning across blogs, newsletters, social posts and campaigns. Collaborate with content creators, designers, and video talent to bring stories to life. Own on-brand copy for social media, campaigns, website, blogs and landing pages. Develop content calendars and ensure consistency across channels. Stay ahead of local and global creative trends, especially on TikTok, Instagram and YouTube. 🎯 Requirements 3+ years in a creative leadership or senior creative role (advertising/agency preferred). Strong copywriting with clear voice and tone across platforms. Deep understanding of the Nigerian consumer landscape and social media. Ability to present concepts to non-creative stakeholders. 🎁 Benefits Hybrid role with office work in Nigeria. Opportunity to shape brand voice across multiple markets. Engagement with a diverse team across UK, Europe and Africa. Flexible development and learning opportunities.