Job Description
📋 Description The Direct Response Copywriter-Producer creates, produces, and optimizes high-performing Write compelling direct response video ad scripts for paid social platforms (Facebook, Instagram Develop multiple creative angles, hooks, and messaging to test and improve performance. Manage the production process from script to final launch, guiding actors, editors, and partners. Review edits to ensure alignment with creative vision and performance objectives. Analyze performance data (ROAS, CTR, engagement, conversions) to identify optimization 🎯 Requirements 3+ years in health/wellness copywriting with direct response campaigns. Proven experience writing long-form video scripts for product-blind sales funnels and VSLs. Experience developing VSL components: hooks, leads, CTAs, closing sections. Strong direct response marketing and conversion-focused writing principles. Excellent English communication, both written and verbal. Ability to persuasive copy using emotional storytelling and logical reasoning. 🎁 Benefits Competitive compensation ranging from $72,000 to $96,000 USD annually. Monthly bonus opportunities based on company performance and advertising results. Fully remote work environment with location flexibility. Opportunity to work with a high-performing team focused on measurable outcomes. Access to campaign performance data to support learning and creative improvement. Regular feedback, mentoring, and professional development.
