Director of Mobile Games User Acquisition

📋 Description Lead paid growth initiatives for mobile gaming products. Own UA strategy and performance marketing roadmap for flagship game and portfolio. Manage UA budget and P&L, scale volume with strong ROAS in Tier 1/2 markets. Define channel strategies across Meta Ads, Google UAC, and other platforms. Build expansion plans to identify new growth opportunities and improve market penetration. Mentor and develop a team of UA specialists and align with creative, product, and data teams. 🎯 Requirements 5+ years in mobile user acquisition, 2+ years in leadership/director roles. Proven track record scaling mobile games profitably in Tier 1/2 markets with strong ROAS. Deep expertise in Meta Ads and Google UAC, including structures, bidding, optimization, and Strong understanding of LTV modeling, cohort analysis, attribution, and data-driven decisions. Experience mentoring UA specialists and guiding strategic direction. Hands-on with mobile measurement platforms such as Adjust or AppsFlyer. 🎁 Benefits Fully remote work environment, work from anywhere. Opportunity to lead growth strategy for high-impact mobile gaming products. Ownership of significant acquisition budgets and strategic growth initiatives. Opportunity to build and develop a high-performing UA team. Collaborative environment with creative, product, and data experts. Chance to influence company-wide acquisition strategies and processes.