Director of Mobile Games User Acquisition

📋 Description Lead paid growth initiatives for mobile games and manage acquisition investments. Own UA strategy and performance marketing roadmap for core titles. Define channel strategies across Meta Ads, Google UAC, and others. Expand growth opportunities and improve market penetration. Mentor and develop a team of UA specialists. Collaborate with creative, product, and data teams to optimize assets and measurement. 🎯 Requirements 5+ years in mobile user acquisition; 2+ years in leadership/director roles. Proven track record in scaling mobile games with strong ROAS in Tier 1/2 markets. Deep expertise in Meta Ads and Google UAC, with testing and optimization frameworks. Strong understanding of LTV, cohort analytics, attribution, and data-driven decisions. Experience mentoring UA teams and guiding strategic direction. Hands-on with mobile measurement platforms like Adjust or AppsFlyer. 🎁 Benefits Fully remote work environment with flexibility to work from anywhere. Opportunity to lead growth strategy for high-impact mobile gaming products. Ownership of significant acquisition budgets and growth initiatives. Build and develop a high-performing UA team. Collaborative environment with creative, product, and data experts. Influence company-wide acquisition strategies and processes.