Job Description
📋 Description Partner with marketing leadership to define budget allocation strategies and growth opportunities Own end-to-end marketing analytics across acquisition, lifecycle, direct mail, partnerships, and Develop and enhance measurement approaches (MMM, MTA, incrementality, funnel analysis, ROI). Build and maintain dashboards, KPIs, and reporting frameworks as trusted sources of truth. Improve data foundations by collaborating with analytics engineering on data models, definitions Translate complex findings into clear exec-level recommendations and cross-functional insights. 🎯 Requirements 8+ years of experience in marketing analytics, growth analytics, or related field. Influence marketing strategy and senior stakeholder decisions. Strong understanding of attribution, incrementality analysis, experimentation, and ROI modeling. Experience across multiple marketing channels and understanding their impact on growth. Advanced SQL skills and Python or R for analysis, modeling, or automation. Strong data quality mindset and ability to improve analytics infrastructure and reporting 🎁 Benefits Competitive annual salary range of $164,000–$205,000 USD. Annual performance-based bonus and equity opportunities. Health, dental, and vision insurance with savings plan options. Company-provided Mac and work-from-home stipend. Monthly internet and phone reimbursement. 401(k) with company match and RSU/stock options.
