Director of Brand Marketing

📋 Description Develop and execute a long-term brand marketing strategy aligned with business objectives and Lead integrated marketing campaigns across digital channels, ecommerce, retail, influencer Own product launches from positioning and messaging through execution, performance analysis, and Create compelling brand narratives that increase awareness, loyalty, and emotional connection with Lead public relations strategies, including media relationships, editorial opportunities, product Build and manage relationships with influencers, creators, industry partners, ambassadors, and 🎯 Requirements 8+ years of experience in brand marketing, integrated marketing, brand strategy, marketing Proven experience leading brand marketing initiatives within beauty, cosmetics, skincare, wellness Demonstrated success developing integrated marketing campaigns and impactful product launches. Strong expertise in brand positioning, creative development, influencer marketing, PR, and consumer Experience building relationships with media outlets, editors, creators, celebrities, and industry Strong understanding of consumer insights and journeys that drive brand affinity. 🎁 Benefits Fully remote work arrangement within Canada. Full-time, long-term contractor opportunity. Opportunity to influence the direction and growth of an emerging consumer brand. Exposure to strategic brand-building initiatives across multiple marketing channels. Collaborative environment with cross-functional teams focused on creativity and innovation. Opportunity to work on impactful campaigns, product launches, and partnerships.