Fractional Senior Marketing Director

📋 Description Develop and execute a strategic marketing plan aligned with business objectives. Lead integrated marketing campaigns and demand generation initiatives. Translate business goals into measurable marketing strategies and execution plans. Strengthen brand positioning and develop a clear market narrative. Improve brand awareness and credibility across target industries. Align marketing and sales teams to improve commercial effectiveness and messaging consistency. 🎯 Requirements Typically 12–15 years of experience in executive marketing leadership or a comparable senior Proven experience leading strategic marketing functions within technology, SaaS, professional Strong background in brand strategy, positioning, and integrated marketing. Demonstrated success developing and executing demand generation and lead generation strategies. Experience aligning marketing and sales functions to improve commercial outcomes. Experience managing marketing teams, agencies, and cross-functional stakeholders.