Product Marketing Manager

📋 Description

• Develop and own integrated marketing strategies across acquisition, retention, and brand
• Lead end-to-end campaign execution across Web3-native and performance channels
• Define positioning for new features with Product and BD
• Set and report on marketing KPIs and OKRs
• Own budget allocation with focus on ROI
• Drive community engagement on Discord, Telegram, and X

🎯 Requirements

• 3-5 years marketing, with 1+ year in crypto/Web3
• Track record of scaling multi-channel campaigns
• Generalist or full-stack marketing experience
• Active on-chain, wallet history, ecosystem network
• Proficient in Dune, Nansen; Amplitude, AppsFlyer/Adjust/Branch
• Data-driven tester with quick wins and strategic bets

🎁 Benefits

• Global, fully remote role
• Competitive salary and benefits
• Flexible working hours
• Clear learning and career development opportunities
• Global team with flat structure