Performance Marketing Lead - USA

📋 Description

• Own paid search as the primary acquisition engine for self-serve signups
• Optimize path from click to signup to activation; treat first API call as qualification signal
• Partner with sales to target accounts that meet the bar for conversation
• Build reporting for signup, activation, handoff, and revenue
• Run ABM and retargeting programs across social channels
• Measure engagement and pipeline influence with multi-touch attribution

🎯 Requirements

• 3–5 years hands-on in performance marketing with depth in both paid search and paid social
• Experience marketing to a developer audience
• Experience marketing a self-serve product that feeds a sales motion
• DV360 experience is a plus
• Power user of Claude Code or equivalent
• Paths to consider: Agency, CPG/consumer brand, or B2B SaaS

🎁 Benefits

• Base salary range: $140000 - $190000 + bonus + equity + benefits
• On-site in SF Bay Area a few days a week
• Competitive benefits package