North AmericaFull TimeMarketing
Remotely
ltvsubscriptionpaybackapp_store_advertisingmobile_app_networks
Job Description
📋 Description
- Lead paid acquisition strategy to profitably grow paid subscribers across consumer subscription
- Own high-priority campaigns end to end: strategy, channels, launch, optimization, testing, and
- Identify and evaluate new paid channels (app store ads, paid social, mobile networks) for
- Help build and scale a paid subscription program with scalable processes.
- Experiment with creative concepts, messaging, and positioning to improve efficiency and conversion.
- Collaborate with Product and Engineering to improve landing pages, funnels, and measurement
🎯 Requirements
- 7+ years in digital advertising or growth marketing; 2+ years in paid acquisition for freemium
- Proven experience with app store advertising, paid social, and mobile app networks to scale
- Track record building paid subscription programs optimized for LTV and payback.
- Experience driving subscription growth within high-traffic consumer products.
- Strong cross-functional collaboration, analytics, and measurement capabilities.
- Ability to balance strategy with hands-on execution and manage ambiguous projects.
🎁 Benefits
- Annual compensation: $178,500 USD, plus stock options.
- Transparent compensation practices across同 all roles/regions.
- Health benefits eligibility for US-based employees.
- Paid parental leave and remote work support for office setup.
- Remote-first environment with flexible hours and ~40 hours/week commitment.
- Two in-person company gatherings per year and team retreats.
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