Senior Paid Advertising Strategist - Ecommerce

📋 Description

• The Senior Paid Advertising Strategist leads performance marketing strategy and execution across
• Own campaign planning, optimizations, reporting, QA, and proactive client communication; mentor
• Utilize AI and the Nova ecosystem to enhance workflows and outputs; integrate Power Digital’s tools
• Lead proactive strategy recommendations, surface opportunities and risks, and maintain testing
• Escalate performance risks early and guide media buying strategies and optimization plans.

🎯 Requirements

• 4-5 years in digital marketing; 3+ years in an agency setting.
• Hands-on with at least 2+ paid advertising channels (e.g., Google/Bing, Meta, TikTok, LinkedIn
• Campaign development and optimization experience: bid optimization, keyword research, ad copy
• Proficiency with Google/Microsoft Office Suites and Google Analytics.
• Strong communication, organizational, and project management skills; client-facing presentation
• Ability to derive insights from marketing data and tell a compelling story; self-motivated with a

🎁 Benefits

• Collaborative, people-first culture with equal opportunity commitments.
• Opportunity for growth, AI-driven tools, and career development within a growing company.