Brand Marketing Manager, Hong Kong
Blue Bottle CoffeeRemotely
marketing strategyproduct marketingretail marketingconsumer insightsgtm
Job Description
📋 Description
- Lead brand management, marketing and product in Hong Kong to drive strategy and planning.
- Own integrated marketing briefs for markets and go-to-market inputs and reporting to Brand Director.
- Collaborate with Cafe Ops and GM to align with business goals.
🎯 Requirements
- 5 years in marketing, brand or product leadership in F&B/retail or consumer-facing
- Proven success in brand strategies, campaigns and customer loyalty initiatives from concept to
- Strong merchandising understanding and ability to build marketing around product offerings.
- Analytical with the ability to turn data into actionable recommendations.
- Excellent communication and collaboration across diverse cultures
🎁 Benefits
- Deep brand and market exposure with a global coffee company.
- Opportunity to lead high-impact Go-To-Market initiatives in HK.