Paid Media Lead
H&M GroupRemotely
englishanalyticsdigital marketingperformance marketingpaid mediaagency managementroi analysis
Job Description
📋 Description
- Own full‑funnel paid media planning, activation and optimization
- Align media strategy with commercial goals and ROI
- Lead agency collaboration and manage media budgets
- Drive performance improvements through reviews and coordination
- Responsible for Sales Market Türkiye (Türkiye, Kazakhstan, Georgia)
- Collaborate with global teams and local agencies
🎯 Requirements
- 5+ years in paid media, digital or performance marketing
- Strong media planning, activation and optimization skills
- Experience managing large budgets and ROI driven campaigns
- Analytical mindset; translate data into actions
- Experience with agency partners
- Degree in Marketing/Communications/Business or related field
🎁 Benefits
- Staff discount on H&M Group brands
- Incentive program (HIP)
- Private medical and health insurance
- Meal and Transportation allowances
- Baby gift card and vacation days
- Career opportunities and growth