Growth Lead, Northeast Asia
OKXRemotely
Listed on 2 job boards, which is a stronger signal than one board alone.
crmcryptoperformance marketinggrowthlifecycle marketinggtmproduct ledcefi
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Job Description
📋 Description
- Own NEA product growth marketing strategy.
- Focus on measurable outcomes: acquisition, activation, retention, monetization.
- Collaborate with Product, BD, VIP, Affiliate and regional teams.
- Lead GTM efforts tailored to NEA crypto markets.
- Balance growth ambition with compliant execution.
- Drive data-driven experimentation and optimization.
🎯 Requirements
- Strong CeFi product knowledge and crypto trading familiarity.
- Product sense with growth mindset and data-driven approach.
- Experience in growth tools: performance marketing, CRM, lifecycle marketing, referrals and
- Ability to segment users and design differentiated propositions.
- Cross-functional influence with Product and Business teams.
- Comfort with regulatory nuances across markets in NEA.
🎁 Benefits
- Competitive total compensation package.
- L&D/education subsidies for growth and development.
- Team events and wellness allowances.
- Comprehensive healthcare for employees and dependants.
- More details shared during the process.
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