Director, Pharma Media

📋 Description

• Lead day-to-day media strategy for pharmaceutical accounts with a focus on HCP and DTC programs.
• Build audience plans and channel recommendations across HCP and DTC segments.
• Collaborate with Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver
• Monitor campaign performance and translate data into optimization actions aligned to client goals.
• Drive growth by introducing MERGE offerings and supporting new business pitches.
• Develop and mentor junior team members while staying current on pharma marketing shifts and AI

🎯 Requirements

• Experienced Pharma Strategist with 7+ years in media, pharma marketing, and HCP strategy; oncology
• Agile and adaptable; able to navigate multiple workstreams and evolving channels.
• Data‑comfortable; understands patient-level data, MMM, attribution, and experimentation to inform
• Collaborative and humble; works well with analytics, measurement, and channel specialists.
• Strong communicator; translates complex concepts into actionable client/internal recommendations.
• Bonus background in programmatic, paid search, SEO/GEO, or paid social is welcome but not required.

🎁 Benefits

• Salary range: $111,800 - $134,150
• Meaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account
• Employer paid Life & Disability Insurance, Flexible Time Off & Holidays
• Career development and opportunities across MERGE’s pharma practice