Remotely
pharmaaiprogrammaticdtcmmmattributionhcp
Job Description
📋 Description
- Lead day-to-day media strategy for pharmaceutical accounts
- Own HCP and DTC audience plans and campaign integration
- Collaborate with analytics, programmatic, social teams for integrated solutions
- Guide campaign performance and translate data into optimizations
- Identify organic growth opportunities and new MERGE offerings
- Mentor junior team members and stay current on pharma marketing trends
🎯 Requirements
- 7+ years of media experience with pharma marketing and HCP strategy
- Oncology experience across HCP/DTC programs preferred
- Agile, adaptable, and collaborative; strong communication skills
- Data-savvy with understanding of patient-level data, MMM, attribution
- Ability to turn complex concepts into actionable client recommendations
- Bonus: hands-on experience in programmatic, paid search/SEO, or paid social
🎁 Benefits
- Salary range: $100,600 - $120,700
- Medical, dental, vision, life insurance, 401K
- Flexible time off and holidays; other benefits
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