Remotely
paid searchprogrammaticpharma marketingdtcmmmattributionhcpaudience
Job Description
📋 Description
- Lead media strategy and delivery across pharmaceutical workstreams.
- Own day-to-day media strategy for accounts, focusing on HCP and DTC programs.
- Collaborate with Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver
- Monitor campaign performance and translate data into actionable optimizations.
- Identify growth opportunities and support new business pitches with differentiated offerings.
🎯 Requirements
- 7+ years of media experience with pharma marketing and HCP strategy.
- Oncology and integrated HCP/DTC program experience highly desired.
- Agile and adaptable, comfortable with evolving channels, AI, and privacy concerns.
- Data-driven with practical understanding of patient-level data, MMM, attribution, and
- Collaborative, humble teammate able to work with analytics and channel specialists.
- Strong communicator who translates complex concepts into actionable recommendations.
🎁 Benefits
- Competitive salary with range disclosed in posting.
- Comprehensive medical, dental, vision, life insurance, 401K.
- Lifestyle Spending Account and employer-paid life & disability insurance.
- Flexible time off and holidays plus additional rewards.
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