Senior Campaign Manager

📋 Description

• Own the end-to-end campaign strategy for your vertical, from audience insight and campaign theme
• Track market trends, competitor movements, buyer priorities, and emerging use cases, and use those
• Map and maintain a deep understanding of the buyer’s journey for your vertical, and design
• Translate market and buyer intelligence into campaign pivots and program adjustments in real time
• Partner closely with Portfolio Marketing to build campaigns on a sharp foundation: validated ICP
• Align on the messaging hierarchy for each campaign — the core narrative, how it flexes by persona

🎯 Requirements

• 8–10 years in B2B demand generation, integrated campaigns, or growth marketing, with a track record
• Operates at the strategy level, thinking in campaign architectures, buyer journeys, and program
• Data-forward, with experience reviewing, optimizing, and measuring campaign performance, and
• Strong commercial instincts, connecting every campaign decision to a revenue outcome
• Proven ability to lead cross-functional work across portfolio marketing, digital, sales, and field
• Proficiency with the full marketing technology stack: CRM (Salesforce), MAP (Marketo), intent

🎁 Benefits

• Quarterly wellbeing day off - Four additional days off annually for your 'YOU' Days
• Wellbeing and technology allowance
• Annual flu vaccinations
• Hybrid flexibility for this role
• Nearmap subscription
• Stocked kitchen with snacks and regular in-office meals