Performance Marketing Manager (E-Commerce)

📋 Description

• Own the full lifecycle of Meta Ads: creation, testing, daily optimization, scaling, performance
• Test and develop additional paid channels: TikTok, Google, YouTube.
• Develop creative briefs with designers/video editors for conversion-focused ads.
• Optimize landing pages and acquisition funnels to improve conversion rates.
• Manage budget allocation/forecasting across paid media for profitable growth.
• Monitor campaign performance with weekly reporting and actionable insights.

🎯 Requirements

• At least 2 years hands-on Meta Ads management for DTC/e-commerce.
• Demonstrated ability to scale paid media spend profitably (ideally £30k+ monthly).
• Strong understanding of CAC, LTV, MER, contribution margin, ROAS.
• Experience developing creative briefs with designers/video editors.
• Strong analytical skills and data-driven decision making.
• English proficiency for professional communication.

🎁 Benefits

• 100% remote working arrangement with flexible hours.
• Minimum 4 hours daily overlap with UK GMT hours.
• Competitive contractor rate based on experience.
• Ppaid time off including UK bank holidays.
• Direct access to founders and input into marketing strategy.
• Opportunity to shape and build the marketing function of a growing DTC brand.