Senior Integrated Marketing Manager,Wishlist

📋 Description

• Own integrated go-to-market strategy for Wishlist moments, coordinating with product and marketing
• Lead user research, market sizing, and journey mapping to become the Wishlist user expert.
• Direct editorial and content work to bring plans to life and measure impact on wishlist adoption.
• Partner across Brand, Creative, Growth, and Corporate Communications to move plans in parallel.

🎯 Requirements

• Senior-level Integrated Marketing experience with cross-functional influence.
• Customer-focused with UX, analytics, and research informing strategy.
• Experience scaling consumer marketing across email, push, SMS, paid, and site channels.
• Background in product marketing, turning roadmaps into customer stories and sequencing.
• Proven track record of driving growth through cross-functional partnerships.
• Ability to brief and direct editorial/creative without owning the creative function.

🎁 Benefits

• Competitive compensation with target 20% annual bonus and equity.
• Remote-first with team members across the U.S. and Canada.
• Remote work stipend and benefits for health, retirement, and parental leave.
• AI-enabled tooling and a culture that embraces experimentation.