Senior Digital Marketing Manager

📋 Description

• Own strategy, budget, performance, and optimization of Paid Search programs with bid strategies and
• Set direction and performance standards for Pay-Per-Lead, Paid Social, Programmatic, and Video
• Establish QA standards and operational best practices across digital programs.
• Own reporting across managed channels, translating performance into insights and recommendations
• Manage overall digital marketing budget to maximize business results.
• Lead, coach, and develop a team of digital marketers with clear priorities and performance

🎯 Requirements

• 6+ years of digital marketing experience, including hands-on management of large-scale Paid Search
• Expertise in high-budget campaign management, bid strategy, automation, keyword development
• Strategic knowledge of Pay-Per-Lead, Programmatic, Video, and Paid Social to set standards and
• 2+ years of direct people-management experience with accountability for results.
• Proven ability to translate channel performance into strategic recommendations for senior
• Experience with marketing/analytics platforms such as Google Analytics, Search Ads 360, Salesforce

🎁 Benefits

• Base salary: $127,000–$145,000 USD; variable compensation possible.
• Comprehensive healthcare benefits.
• Remote-first work environment with flexibility for U.S.-based employees.
• Home-office support and equipment discounts.
• Wellness resources and Gympass.
• Employee Assistance Program for mental health and wellbeing.