Brand Manager

📋 Description

• Lead patient journey insights to guide Brand Team actions
• Collaborate with Brand and In-Field teams with HCP/non-HCP stakeholders
• Develop patient journey objectives and challenge Brand Team strategies
• Ensure branding and emotional messaging align with Brand Story
• Design marketing activities and multi-channel partnerships
• Coordinate 1-year Tactical Brand Plan and Long Range Plan

🎯 Requirements

• Bachelor’s degree or equivalent
• Marketing experience in biotech/pharma on multiple brands
• Hemato-Oncology experience – advantage
• Translate strategies into actionable marketing actions
• Lead, motivate and coordinate cross-functional teams
• Knowledge of strategic/tactical marketing including digital

🎁 Benefits

• Equal opportunity employer
• Global biotech environment
• Hybrid work model in Bucharest