Principal Product Manager - Content

📋 Description

• Own the product strategy and roadmap for the full G2 Content portfolio, not only net-new AI
• Define how current Content portfolio fits into a coherent customer experience.
• Translate customer and market demand into clear product bets and evidence-based portfolio decisions.
• Partner with go-to-market, Finance, RevOps, and Legal on rights, packaging, commercial readiness.
• Build AI-native content operations to turn evidence into high-quality content across formats and
• Connect content creation, distribution, activation, and measurement into a coherent customer

🎯 Requirements

• 10+ years of product management experience with principal- or lead-level ownership of
• Experience in content systems and advertising/adtech or audience activation/product areas.
• Strong product judgment in AI-enabled workflows and data products.
• Experience consolidating broad portfolios into sequenced roadmaps and migration plans.
• Ability to work across Editorial, Creative, Engineering, Data, Research, Sales, Marketing, and
• Commercial fluency across software, services, media, or hybrid models including rights and pricing.

🎁 Benefits

• Commitment to inclusivity and diversity, with a focus on DEI initiatives.
• Opportunity to impact a global Content portfolio and collaborate cross-functionally.