Head of Marketing

📋 Description

• Own and lead the marketing strategy and execution end to end.
• Audit operations and channels; set a unified cross-channel growth plan.
• Scale performance marketing across Google Ads, Microsoft Ads, paid social, SEO, and email.
• Map the end-to-end customer journey from acquisition to retention.
• Build and scale a high-performing marketing team with internal and external partners.
• Establish analytics, attribution, and reporting for visibility into performance.

🎯 Requirements

• 6–10+ years in digital and performance marketing with leadership experience.
• Proven track record across multi-channel marketing and measurable growth.
• Deep hands-on expertise in SEO, paid media, web, content, and email/lifecycle.
• Strong experience linking acquisition channels into a cohesive journey.
• Advanced GA4, data modeling, dashboards, conversion funnels, attribution.
• Ability to lead strategically and execute hands-on when needed.

🎁 Benefits

• 100% remote work from Poland, with tools and internet required.
• Full-time independent contractor arrangement.
• Flexible schedule focused on outcomes and results.
• High workplace flexibility; autonomy to set priorities and scale capabilities.
• Own the marketing function and influence growth strategy.
• Work across multiple channels and own the full customer journey.