Senior Product Marketing Manager
JobgetherNorth AmericaFull TimeMarketing
Remotely
market researchsales enablementeducation technologyproduct marketinggtmmessagingpositioninglaunch
Job Description
📋 Description
- Own product positioning, messaging, value propositions, and differentiation across products and
- Partner with Product Management to translate capabilities into customer benefits and market
- Lead go-to-market planning and execution for new products, pricing initiatives, and portfolio
- Develop launch plans, communication strategies, enablement materials, and coordinating execution
- Lead messaging strategies for major initiatives, tailoring to audiences.
- Develop sales enablement resources and ensure field readiness through collaboration with teams.
🎯 Requirements
- Bachelor’s degree in Marketing, Business, Education, Communications, or related field; MBA
- 8–10 years of experience in product marketing or related fields.
- Demonstrated experience leading cross-functional initiatives and bringing products to market.
- Expertise in product positioning, messaging, GTM planning, sales enablement, and strategic
- Strong communication, presentation, facilitation, and writing skills; ability to tailor messaging.
- Ability to influence senior stakeholders and drive alignment without direct authority.
🎁 Benefits
- Base salary: $100,000–$125,000 per year (final offer based on qualifications, location, etc.).
- Additional compensation: potential annual bonus or commission.
- Retirement: 401(k) with employer matching.
- Healthcare: Medical, dental, and vision insurance.
- Paid time off: Generous PTO, sick leave, holidays.
- Insurance: Life, short- and long-term disability coverage.