Remotely
growth marketingproduct marketinggtmcustomer insightsmessagingpositioning
Job Description
📋 Description
- Own the positioning and growth strategy for Replit’s core products (Design and Slides).
- Develop audience-focused narratives and identify new use cases and channels.
- Bring product improvements to market and build programs to drive adoption and engagement.
- Track competitors and customer needs; translate insights into messaging and GTM decisions.
- Collaborate across Product, Engineering, Growth, Brand, and Creative to get work into the market.
🎯 Requirements
- Self-starter: Take ownership, handle ambiguity, execute without waiting for a perfect brief.
- Audience-focused: Turn customer insight into positioning and campaigns for specific audiences.
- Growth-minded: Expand adoption, test channels, and scale successful experiments.
- Deep product background: Understand complex products and translate capabilities into value.
- Strong product marketer: 4+ years in product-led, consumer/prosumer, creative, or developer-focused
🎁 Benefits
- Competitive Salary & Equity
- 401(k) with 4% match (US Only)
- Health, Dental, Vision and Life Insurance
- Short/Long-Term Disability
- Paid Parental, Medical, Caregiver Leave
- Flexible Time Off + Holidays