Vice President, Brand
Cirque du SoleilRemotely
demand generationbrand strategygtmgovernancebrand governancecustomer lifecyclecreative studio
Job Description
📋 Description
- Lead Cirque du Soleil's brand as a commercial asset with governance and global scale.
- Set brand strategy and architecture for masterbrand and portfolio; build governance and in-house
- Lead enterprise brand function to drive demand, revenue, and audience lifecycle.
- Collaborate with senior peers across growth, communications, ticketing, and partnerships.
- Own brand governance, playbooks, and brand education across regions.
🎯 Requirements
- 12–15+ years in senior brand roles with direct commercial accountability.
- Experience leading and building teams at enterprise scale and operating near executive level.
- Strong track record in brand strategy, demand generation, and cross-functional leadership.
- Ability to operationalise brand strategy across multi-market organisations and manage governance
- Comfort challenging executive stakeholders and balancing short-term wins with long-term equity.
🎁 Benefits
- Cirque du Soleil inclusive workplace and global opportunities.
- Leadership role with high impact on commercial outcomes.