San FranciscoFull TimeMarketing
Remotely
salesforceb2babm6sensemarketoattributionlead scoringdemandbase
Job Description
📋 Description
- Design and lead integrated campaigns across customer segments, connecting digital, events, content
- Drive full-funnel campaign initiatives across Enterprise priorities, adapting for diverse buying
- Create and implement programs including thought leadership moments, digital nurture streams
- Partner with Field Marketing to align programs with territory and account goals to achieve
- Optimize programs using measurement frameworks like lead scoring, attribution models, and ROI
- Collaborate with global Marketing teams to ensure campaigns align with company strategy while
🎯 Requirements
- Deep understanding of B2B enterprise sales cycles and buying processes; experience in software
- Track record of building and scaling integrated campaigns across digital, events, content, and ABM
- Strong analytical, data-driven approach to campaign optimization and attribution.
- Proven success contributing to demand, adoption, and revenue goals through integrated marketing
- Self-starter who can run sophisticated programs with small teams in fast-paced startups; strong
- Budgeting and financial management experience with substantial campaign budgets.
🎁 Benefits
- Competitive compensation, flexible hours, and generous vacation/leave policies.
- Office space in San Francisco; optional equity donation matching.
- Visa sponsorship available; company supportive of eligible candidates.