Director, Acquisition

📋 Description

• Lead strategy and growth of Meta and TikTok paid social acquisition channels.
• Own large-scale media investments, guiding agency partners and media buyers toward growth.
• Build rapid, data-driven creative feedback loops to combat ad fatigue.
• Partner with Retention, Analytics, and Creative teams to align with high-LTV cohorts.
• Deep expertise in paid social, attribution, and DTC/CPG economics needed.

🎯 Requirements

• 6–10+ years of experience in performance marketing, paid social, or acquisition marketing in
• Proven success scaling paid social to multi-million-dollar monthly budgets for DTC/e-commerce/CPG.
• Strong technical expertise with Meta Ads Manager and TikTok Ads Manager (campaign architecture
• Deep knowledge of MTA, MMM, post-purchase surveys, and other attribution approaches.
• Understanding of CPG/DTC unit economics (CAC, LTV, profitability) and omnichannel expansion.
• Excellent communication and stakeholder-management skills; capable of translating data into

🎁 Benefits

• Base salary $150,000–$180,000 USD, plus performance-based bonuses and stock options for eligible
• 100% remote work environment, optional in-person team meetups.
• Unlimited PTO, paid holidays, and company-wide reset days.
• Telecommunications stipend for home connectivity.