Vice President, Commercial Marketing

📋 Description

• Own the commercial marketing strategy, P&L, and pipeline for enterprise partnerships.
• Build and lead a multidisciplinary marketing organization; expand brand beyond DTC.
• Drive partner outcomes with ABM, MPM, and multi-channel campaigns at scale.
• Collaborate with C-suite and board; influence cross-functional decisions.
• Align marketing with payers, employers, and health systems to accelerate growth.
• Operate with data-driven rigor; measure pipeline, revenue influence, and LTV/CAC.

🎯 Requirements

• 10+ years in B2B marketing; 5+ years in senior leadership; healthcare or regulated B2B preferred.
• Proven track record owning pipeline, revenue influence, and related metrics.
• Deep healthcare ecosystem understanding: payers, employers, health systems.
• Fluent in modern marketing tech stacks; experience with AI-enabled marketing is a plus.
• Experience managing a significant marketing budget.
• Strong ABM experience with enterprise accounts; executive presence with C-suite.

🎁 Benefits

• Equity and benefits package available.
• Salary range: 250,000-300,000 USD annually; compensation competitive.