Director, Measurement & Insights

📋 Description

• Build measurement infra from scratch with dashboards and daily internal views
• Define reporting playbook for weekly updates and PCA
• Lead two-week measurement checkpoints with CSMs
• Partner with Sales/Strategy for measurable campaign success criteria
• Own 1st/3rd party data to build a holistic measurement model
• Productize measurement into a revenue-bearing item; scale the pod

🎯 Requirements

• 10+ years in marketing, media, or measurement strategy with hands-on data
• 5+ years managing people and building capability
• Fluency in SQL and dashboards; ships code
• Experience building measurement from 0-to-1 from scratch
• Background in agency/adtech/martech measurement platforms
• Strong soft skills: automation-first, storytelling with data, bias to ship