Product Marketing Manager - South Asia

📋 Description

• Lead go-to-market strategies for priority products in South Asia.
• Translate global narratives into locally relevant campaigns.
• Collaborate with product, design, legal, policy, and growth teams.
• Own experimentation and performance optimization of campaigns.
• Balance strategic planning with hands-on execution.
• Influence product direction with data and insights.

🎯 Requirements

• 5+ years in product marketing or related roles.
• At least 3 years in cryptocurrency or Web3.
• GTMs for complex consumer/fintech/tech products proven.
• Strong product adoption, lifecycle, and growth understanding.
• Excellent written and verbal communication.
• Deep knowledge of South Asian markets and channels.

🎁 Benefits

• Opportunity to shape marketing in digital-asset ecosystem.
• Collaboration with global, multicultural teams.
• Flat structure with ownership and autonomy.
• Rapid, high-impact marketing initiatives.
• Competitive salary and benefits; growth opportunities.
• Remote work subject to business needs.