Growth Marketing Manager (Lifecycle)
PhantomRemotely
crmmarketing automationbrazeexperimentationemailpush notificationsin app messaginglifecycle
Job Description
📋 Description
- Own retention and engagement marketing for Trading products across channels
- Define success metrics, priorities, and future roadmap
- Collaborate with product, data, and design teams
- Partner with Lifecycle Lead on business outcomes and reporting
- Build complex CRM campaigns and automations
- Drive lifecycle experimentation roadmap with Data Science and Product
🎯 Requirements
- 3-6 years building lifecycle/CRM programs
- Proven experience with complex CRM campaigns
- Experience with Braze and similar tools
- Understanding of retention/engagement in prediction markets or fintech
- Strong analytics and experimentation skills
- Expertise in marketing automation/CRM systems