Lifecycle Marketing Manager

📋 Description

• Develop marketing strategies to boost engagement, retention, and app usage.
• Design automated onboarding journeys to convert leads into members.
• Run re-engagement, win-back, and retention campaigns to prevent attrition.
• Collaborate with Product to align marketing with launches.
• Coordinate with Member Experience to manage inbound ticket volume.

🎯 Requirements

• 5+ years in marketing focused on lifecycle engagement.
• Experience in financial services or fintech.
• Proven ability to author actions-driving communications (onboarding, feature adoption).

🎁 Benefits

• Equal opportunity employer statement included in job postings.