Director of Media Strategy & Activation (Paid Media)

📋 Description

• Own integrated media strategy across brand and performance channels.
• Oversee media portfolio: paid search, paid social, programmatic, display, video, mobile, affiliate
• Align brand and performance investments with audience, reach, and creative strategies.
• Balance internal teams, agencies, and partners; build internal capabilities.
• Lead AI-enabled media workflows for production, testing, audience modeling, and reporting.
• Collaborate with Product Growth, Sales, and Marketing Data Science to link media to outcomes.

🎯 Requirements

• 10+ years in media/digital marketing with leadership in high-growth environments.
• 4+ years of people leadership experience.
• Hands-on expertise across paid media channels (search, social, programmatic, display, video
• Experience with brand and performance media, brand lift, reach/frequency, and creative optimization.
• Proven track record managing significant media investments and impact on acquisition/revenue.
• Strong analytical and commercial fluency (attribution, MMM, CAC, LTV, payback).

🎁 Benefits

• Remote-first, distributed work model with flexibility and collaboration.
• Opportunities for team gatherings, offsites, and in-person events.
• Travel ~5–10% for offsites and team meetings.
• Global, multidisciplinary environment with cross-functional collaboration.
• Corporate bonus eligibility and equity opportunities.
• Growth, leadership development, and exposure to AI and marketing tech.