Senior Creative Strategist

📋 Description

• Own the overall performance creative strategy for Meta Ads
• Analyze creative performance metrics (CPA, CTR, CVR, ROAS, hook rate)
• Identify winning hooks, angles, formats, messages and audience insights
• Develop new creative concepts, scripts, ad copy and briefs
• Build structured testing and iteration roadmaps
• Lead internal creative team and collaborate with founders

🎯 Requirements

• Strong experience in DTC / e-commerce
• In-house / brand-side experience
• Hands-on experience developing creative for Meta Ads
• Experience handling meaningful paid social budgets and high volume
• Strong understanding of direct-response advertising and consumer psychology
• Strong copywriting skills; Fluent professional English

🎁 Benefits

• Fully remote within Europe
• High-impact role with ownership
• Direct collaboration with the founders
• Opportunity to build and lead the internal creative team