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Director of Editorial & Social Strategy
ROLLERRemotely
social mediacontent strategyaieditorial strategycontent calendar
Job Description
📋 Description
- Align with Marketing leadership to shape editorial and social strategy for global operators
- Define audiences, topics, narratives, and content pillars
- Own organic social strategy, driving follower growth and engagement
- Build an integrated editorial system across formats, channels, and contributors
🎯 Requirements
- Strong editorial judgment and topics that matter to attraction operators
- Experience building audience-led editorial and organic social strategies tied to business goals
- Ability to design and manage an integrated editorial system across formats and contributors
- Proven track record leading cross-functional teams with AI-enabled workflows
- Excellent storytelling, structure, pacing, and emotional engagement for buyer journeys
- Experience growing content operations through scalable processes and contributors
🎁 Benefits
- Competitive compensation and growth opportunities
- High-visibility role with autonomy
- Access to learning and development initiatives
- Collaborative, growth-oriented culture with emphasis on impact