Product Marketing Manager

📋 Description

• Develop go-to-market strategies for Esri products
• Spearhead communications on product changes, lifecycle, pricing
• Define personas, positioning, and messaging from user/buyer needs
• Lead product launches, releases, internal comms, multi-channel enablement
• Collaborate with cross-functional teams to drive awareness and adoption
• Create engaging content: web pages, videos, case studies, PRs, ads

🎯 Requirements

• 2+ years in product/industry marketing or related field
• Strong verbal and written communication, non-technical tech explainer
• Interpersonal skills; thrives in cross-functional teams
• Experience with marketing software, systems and tools
• Understand marketing concepts and apply strategically
• Excellent project management and problem-solving

🎁 Benefits

• Competitive total rewards; health/dental/vision, life, 401(k)
• Vacation, holidays; professional growth opportunities