Sr. Manager, Public Relations and Communications

📋 Description

• Develop and execute a strategic PR program elevating Knix, Kt by Knix, and Mntd brands
• Drive earned media, storytelling, and media relations in North America
• Lead day-to-day management of PR agency with clear briefs, priorities, and timelines
• Partner with Brand team to identify opportunities and integrated communications plans
• Align PR initiatives with marketing strategy and measure impact on awareness and brand objectives
• Oversee media outreach processes, press planning, and campaign execution