Demand Generation Lead, Growth

📋 Description

• Own the overall demand generation strategy, with a focus on awareness and pipeline for enterprise
• Lead paid media end-to-end: channel strategy, budgets, campaigns, creative, optimization.
• Develop ABM campaigns for enterprise accounts with sales and event marketing.
• Own web experience; collaborate on landing pages, campaigns, creatives.
• Lead search strategy across traditional search and AI-driven discovery.
• Establish measurement frameworks and success metrics for demand gen activities.

🎯 Requirements

• 5+ years in growth or demand generation, ideally B2B SaaS.
• Hands-on web marketing, paid media, ABM, and pipeline generation for enterprise.
• Strong creative instincts; ability to direct marketing creative and quality.
• Understand product and engineering audiences; communicate in their language.
• Strong commercial judgment and budget management.
• Excellent analytical skills; can build reporting and guide decisions with data.

🎁 Benefits

• Competitive salary and equity.
• Employee-friendly equity terms, including early exercise in the US.
• Daily meal and coffee stipend on workdays.
• Paid co-working space or desk.
• Health coverage as per country requirements.
• Five weeks of paid vacation plus holidays.