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Job Description
📋 Description Lead ABM campaigns for Enterprise Business Unit. Collaborate with Revenue leadership to align with account teams and pipeline targets. Develop programming strategy to drive new pipeline, expansion, and retention. Partner with sales leaders to identify high-value targets and growth strategies. Coordinate with Demand Gen to align ABM with global demand strategy. Manage budgets, timelines, and ICP targets; track ROI and optimize campaigns. 🎯 Requirements 8+ years of B2B marketing with ABM specialization. Proven ABM campaign development and execution with measurable results. Experience moderating account planning with Sales, agencies, and stakeholders. Strong communication of marketing strategy and results to senior leadership. Proven success implementing strategic account/vertical ABM programs. Broad digital (paid media, SEM & Social), events, and content marketing skills. 🎁 Benefits Collaborative, fast-paced enterprise SaaS environment. Culture focused on growth, internal advancement, and autonomy.
